Improving business performance through brand management practice

Improving Performance of Customer Relationship Management through Applying Knowledge Management

Customer Relationship Management (CRM) and Knowledge Management (KM) have become especial and strategic keys in the current competitive environment for all companies.  The critical role of KM as the main determinant of the success of CRM has been the focal point of the previous researches; the present paper aimed at studying the impact of different KM factors- such as Customer Knowledge (CK), S...

improving performance of customer relationship management through applying knowledge management

customer relationship management (crm) and knowledge management (km) have become especial and strategic keys in the current competitive environment for all companies.  the critical role of km as the main determinant of the success of crm has been the focal point of the previous researches; the present paper aimed at studying the impact of different km factors- such as customer knowledge (ck), s...

High Performance through Accenture Business Process Management

Business Process Management on Financial Performance

Background and Aim: Business process management is a comprehensive management approach that aims to align all dimensions and activities of the organization in line with customer needs and automates all processes of the organization. The aim of this study was to determine the effect of business process management on the financial performance of Tehran University of Medical Sciences. Materials a...

Improving Business Performance through Supply Chain Intelligence: An Australian Perspective

Organizations both in Australia and around the world are increasingly recognizing that competitive success depends on how well the supply chain works in delivering value to customers. Supply Chain Intelligence (SCI) is a tool deriving from data warehouse technology which enables supply chain partners to collaborate by providing visibility of information and online analytical capabilities across...